Confuse on CPC of Ad Group


#1

Hello All,

I need help that Currently i got work to do in SEM and this is my first Work.

I am Little Confuse that i Have Create 3 ad group and each group have 8 keywords and put a bid for each group is (100 enhance) so i wanna know that for 1 ad group 100 means that includes all 8 keywords right?
also wanna know that if 4 keywords get click so cost will be around 400 correct?

help me out with this !!!


#2

Hi

As you are working on enhance bidding model in this case google will adjust your bids automatically. In case Google will increase your bids upto 30% if it sees potential conversion or it can decrease upto 30% where there is no potential conversion. If you need further help on How Manual CPC bidding works go through this article https://support.google.com/adwords/answer/2464960?hl=en.

Let me know if you need further help in understanding bidding methods.


#3

Thanks ma’am I really appreciate your kind response